November 4, 2024

Automated Marketing Tools – Top 10

automated marketing tools

Top 10 Automated Marketing Tools 

In a world where the marketplace becomes a tug of war amongst companies in the same industry, offering the same products and services, In a world where marketers are shrunk on the brink of confusion and frustration, trying to balance and bridge the gap between targeted sales and actual sales. In a world where all businesses, regardless of their size strive to become the firm with the largest competitive advantage. In such a world, as aforementioned, utilizing the best-automated marketing services in the form of software-designed tools is the solution to these business impasses. With the help of advanced artificial intelligence (AI) driven marketing software, marketers and companies need not worry about how to sell, and for whom to sell as automated marketing software tools are designed to help reduce and streamline the stress and detriment these issues can cause businesses, regardless of their mode of operation and industry. With this AI software, marketers can rest assured to have all technical related help and assistance they can get with respect to email marketing, social media marketing, promotion, campaigns, product-specified content, building amazing landing pages, et cetera. Marketing software like Hubspot, Act!, Marketo, and Pardot, amongst others are specifically designed to offer a broad variety of such as landing page building, customized marketing templates, as well as several other marketing-related tools to help cushion the stress marketers go through in promoting and marketing, and by extension, help generate massive and passive leads and conversion for marketers and businesses. As the title of this piece implies, this article will take you by hand and show you the list of the world’s top 10 automated marketing services software for businesses, enlisting from the lowest to the highest. However, not only will this piece list these top automated marketing tool, but it will include their key features and components as to why they made the list and justify why each tool are ranked in their respective positions. 

List of Top Ten Companies Providing Automated Marketing Tools 

First, before delving into addressing the list of software providing automated marketing services, it is imperative to know that this list is being compiled by Software world, a leading software review and rating company, headquartered on the West Coast, Western US. This company rates this software marketing tools on the basis of customer reviews and ratings, online dominance, social media presence, as well as other relevant and necessary information. Thus, this section will enlist the top 10 software tools best for automated marketing services, from least to highest                

These lists include: 

#10 System.io  

This is software that offers you all-in-oo AI marketing services tailored for you to experience a seamless business platform to help boost your business into a desirable end. It offers tools like CRM which lets you control, manage, and organize customer profiles. Additionally, you can also programs like webinars, send automatic emails, and sell products all in one single platform. 

Key Features include: 

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

A/B Testing 

ROI Tracking and Analysis 

Sales Intelligence 

Software Basic Information  

Seller: System. oi

Company Size/ Workforce: 11 – 50

Founding Year: 2017

Price: No price attached – free

Free Trial: Offers Free Trial

Price – Free  

#9 EngageBay 

Ranking in the 9th position, EngageBay lets you grow your small business into an enviable enterprise by offering you automated marketing services at a relatively low and affordable price. It ranks amongst one of the best CRM tools that let you manage your customers according to their needs as well as keep up with marketing trends. 

Key Features include: 

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

A/B Testing 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing   

Software Basic Information  

Seller: EngageBay

Company Size/ Workforce: 10 -20

Founding Year: 2018

Price: costs $7.99 USD monthly

Free Trial: Offers free trial 

#8 ActiveDEMAND 

Designed and built to offer flexible automated marketing services for both small-scale businesses as well as large-scale businesses like digital marketing consulting firms with multiple client demands, ActiveDEMAND lets you track prospective customers, avails you with a variety of marketing templates, et cetera for the easy and smooth running of your marketing services.      

Key Features Include: 

Content dynamics

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

Testing – A/B 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing   

Software Basic Information  

Seller: ActiveDemand

Company Size/Workforce: 11 – 50  

Continent / Country: North America, Canada 

Founding Year: 2012 

Price: costs $15 USD monthly 

Free Trial: Offers free trial 

#7 SharpSpring 

Affordable yet offering powerful and high-quality automated marketing services, SharpSpring lets you build a business cutting-edge business with massive lead generation and conversion by offering tools like CRM, email automation, sales intelligence, leads, traffic analysis, et cetera. 

Key Features include: 

 Content dynamics

Marketing strategy 

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

Testing – A/B 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing  

Software Basic Information 

Seller:  SharpSpring

Company Size/ Workforce: 51 – 200 

Continent/Country: North America, United States

Founding Year: 2012

Price: Contact the vendor 

Free Trial: Offers free trial 

#6 Omnisend 

Having over 70, 000 e-commerce business users, Ominsend has built a colossal reputation for itself by availing seamless auto-driven marketing services for users specifically tailored for e-commerce businesses, and simultaneously reducing workloads while increasing sales in return. 

Key Features include 

Content dynamics

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

Testing – A/B 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing   

Seller: Omnisend 

Company Size/Workforce: 51 – 200 

Continent/Country: Europe, United Kingdom  

Founding Year: 2014 

Price: $16 USD monthly 

Free Trial: Offers free trial 

Our Top 5 Automated Marketing Tools

#5 Pardot 

Pardot is a leading CRM automated software tool due to its proactive intelligence and a broad range of integrated and quality-designed tools. This tool lets you build a business with increasing revenue and return on investment. 

Key features include

Content dynamics

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

Testing – A/B 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing   

Software basic information  

Seller: Pardot 

Company Size: 1001 – 5000 

Continent/Country: North America, United States 

Founding Year: 2006 

Price: $1000 USD monthly or per user 

Free Trial: Offers free trails 

#4 iContact 

A marketing solution tool built to reduce the complexity attached to digital marketing, iContact lets you manage and build an email marketing system that works automatically without the use of HTML coding. Additionally, it also offers you a variety of templates that helps you generate more leads and conversions. 

Key features also include: 

Content dynamics

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

Testing – A/B 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing   

Software Basic Information: 

Seller: iContact 

Company size/ Workforce: 51 – 200 

Founding Year: 2003 

Price: Contact the vendor 

Free Trial: Offers free trial 

Our Top 3 Automated Marketing Tools

#3 Marketo 

Designed with intelligent learning tools like Marketo CRM, and Marketo Sales Intelligence, this tool offers you a wide range of automated-designed tools that let you scale your business beyond average and stay ahead of competitors through massive sales generation and increasing customer base as well as revenue. 

Key features include: 

Content dynamics

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

Testing – A/B 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing   

Software Basic Information 

Seller: Marketo, Inc.  

Company Size: 1001 – 5000 

Continent/ Country: North America, United States 

Founding Year: 2006 

Price: $ 895 USD monthly 

Free Trial: Offers free trial 

#2 Hubspot 

Hubspot ranks in the 2nd position with its simplified and easy-to-use automated tool, this software tool is rated one of the largest and most effective automated market software that helps several companies and businesses drive sales, streamline reporting and tracking systems, organize campaigns and promotions, send automated email messages, et cetera, regardless of companies’ mode of operation and their level of industrial dominance.    

Key Features include: 

Content dynamics

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

Testing – A/B 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing   

Software Basic Information 

Seller: Hubspot 

Company Size: 10001 – 5000 

Continent/Country: North America, United States 

Founding Year: 2006 

Price: $200 monthly 

Free Trial: Offers free trial 

#1 Act

Ranking as #1 on the list, Act! is well known for its super-charged and broad range of quality designed tools which lets you take charge of your marketing services without stress. The tool is recognized as one of the leading and quality-driven software with various tools you can leverage to improve your product and service offerings to customers. Act! would help you build a business brand that not only drives sales and increase your revenue but by extension, helps you create a brand with integrity, and trust while building a long-term relationship with customers.     

Key Features include: 

Content dynamics

Activities Tracking 

Scoring Leads  

Web Forms and Landing Pages 

Customized CTAs 

Testing – A/B 

ROI Tracking and Analysis 

Sales Intelligence 

Segmentation 

Social Marketing 

Visitors’ Tracing   

Software Basic Information 

Seller: Act! 

Company Size/Workforce: 51 – 200 

Continent/Country: North America, United States 

Founding Year: 1985 

Price: $30 USD monthly 

Free Trial: Offers free trials 

Conclusion 

In a nutshell, this piece has taken you through a broad overview of the top 10 software that offers automated marketing services with each of their similar key features attached to them to aid your understanding and lets you garner every necessary information about these software-driven tools. Finally, I hope the information provided in this piece will aid your marketing decision positively. 

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