November 3, 2024

Autoliv Inc. Overview

Autoliv Inc.

Autoliv Inc.

Autoliv, Inc., is a Swedish-American manufacturing company that specializes in the development, production, manufacturing, and distribution of protective and safety systems such as seatbelts, airbags, and steering wheels across all major automotive producers and manufacturers in the world. Additionally, Autoliv, Inc., market niche also includes mobility safety solutions which include but are not limited to connected safety services, safety solutions, as well as safety solutions for powered two-wheelers riders. Since its inception, Autoliv, Inc., has proven to be the largest automotive world automotive safety supplier in the world with its track records. For more than 70 years, the company is committed to saving lives by rendering technical innovations which include but are not limited to the Pretensioner, the first knee or the first side airbag, as well as the first seatbelt. In it, entirety, Autoliv, Inc., uses a multi-modal approach to transporting people, and goods beyond the shore of traditional transmission, as such the company always strives to be better and stay ahead of its contemporaries by keeping being innovative, and leveraging its resource-based expertise to continue saving lives using a unique and blended approach. In this piece, however, you would be shown a comprehensive and extensive overview of the company’s dealings and their aspects. As such, all relevant information detailing its historical background, its key facts, its affiliated brands and service locations, its financial overview, as well as its pros and cons would be concisely covered to enable you to understand the significant key major elements of the company as quickly as possible. 

Autolive Inc. Key Facts  

Founding Year: Although officially incorporated as Autoliv, Inc., in 1997, the company has its founded history as far back as 1953 when it was initially founded as Auto Service AB 

Industrial Ranking: Ranked 289th on the Fortune 500 list 

Workforce Strength: The company has more than 68, 000 employees in its workforce 

Trading: The company is traded on the New York Stock Exchange (NYSE) market under the ticker name, ALV 

Business Type: A Public Corporation Company 

Autoliv Inc. Historical Background 

Autoliv, Inc., history started in 1953 when it was founded in Vargarda, Sweden by entrepreneur Lennart Lindblad under the name Lindblad’s Autoservice AB. The company became a pioneer in seat belt technology by then the company began its production of two-point seatbelts. 

In 1956, Lennart Lindblad innovated the company’s first seatbelt which is a two-point static belt. In the year 1959, Autoliv, Inc., established Gebruder Lindblad which marks its first subsidiary. 

 In 1968, The company’s name was changed from Autoliv to Autoliv AB sequel to its being purchased by Granges Weda AB who was then the inventor of retractable seatbelts. In 1979, the company bought a Swedish seatbelt manufacturer for Volvo auto operating under the name, Evert Larsson AB. 

 In 1984, Granges Weda was acquired in return by Electrolux and the company’s name was rebranded to Electrolux Autoliv AB. Throughout 1980s and 1990s, The company grew through and continues to evolve through acquisitions, although then, its expansion majorly revolves around Europe.  In the years run from 1994 through 1997, Autoliv, Inc., was enlisted on the Stockholm Stock Exchange under the ticker name, Autoliv AB. In 1995, the company launched a new airbag that functions to reduce knee injuries which were introduced by KIA auto. And in the succeeding year, Autoliv, Inc. was completely merged with an American Company operating under the name, Morton ASP Inc., 1997. The merger, however, led to the rebranded name of the company hitherto this day as Autoliv, Inc. 

In the year 1998, It launched its inflatable curtain side airbag which was built to protect the user’s head in side-impact collisions 

In the early years of the 2000’s The company evolve dynamically and acquired several companies all around the world. Its acquisition and evolution include its purchase of the steering wheel company in Japan, operating under the name, Izumi; the North American seatbelt company operated by the Japanese under the NSK; joint venture Autoliv Mando Corporation in Korea, Tyco’s radar business, et cetera. 

In the year 2005, The company launched another innovative product that protects pedestrians and was tagged with the name, Jaguar. Jaguar is built to create clearance between the hood, and the hard engine block below where the pedestrian’s head collides with the vehicle hood. In the year 2006, Autoliv, Inc., launched its active seatbelt which proactively protects a passenger from a likely auto crash. In the year 2017, The company appoints Jan Charlson as the company’s CEO and President who succeeded Lars Westerberg the company’s CEO between 1999 and 2007, and Chairman between 2007 to 2011 respectively. 

In 2008, Autoliv, Inc., introduced its second generation of Night Vision System, a product that warns drivers of pedestrian proximity and was introduced by BMW. In 2010, the company began trading on the NASDAQ Stockholm market. In the year 2012, Volvo introduces Autoliv, Inc., a pedestrian protection airbag. The product helps auto manufacturers to meet the 2014 Euro NCAP strict requirement. In the year 2015, Daimler introduces Autoliv, Inc., a first-front position, and side-look radar which proactively measures fires before it crashes. 

In the year 2017, Autoliv, Inc., and Volvo Cars in Zenuity conjoined a business to develop autonomous driving software for the next generation. In 2018, Autoliv, Inc., finished the completion of the spin-off of its electronics segment, and as a result, the company underwent a significant restructuring which led to the separation of its Electronics business to form an independent entity, operating under the name Veoneer, Inc. In the same year, Mikael Bratt was appointed as the company’s CEO, succeeding Jan Carlson, the company’s CEO and President between 2007 and 2008.  

In November 2019, Autoliv, Inc., appointed Fredrick Westin as its Executive Vice President and its Chief Financial Officer who succeeded the interim Chief Financial Officer, Christian Hanke. 

And finally, in the year 2021, Autoliv, Inc., conjoined with the Piaggio group to develop a Motorcycle Airbag and Scooter. 

Autoliv Inc. Product and Service Listings 

Autoliv, Inc., as aforementioned in the intro part of this article, deals with the manufacturing, development, and distribution of safety systems with an approximation of 42% market share as at 2020. However, the highlighted list below gives an overview of the company’s products and services. 

Airbags 

Steering Wheels 

Inflators and Initiators 

Textiles & Webbing 

Seatbelts 

Commercial Vehicles Solutions 

Pedestrian Protection 

Child Seats 

Commercial Vehicle Solutions 

Pyrotechnical Safety Switches 

Child’s Seats 

Connected Safety 

Test Services 

Autoliv Inc. Key Financials 

The below financial overview reveals Autoliv, Inc., key financial performance.  

Revenue: 7.45 Billion USD 

Operating Income: 382 Million USD 

Net Income: 187 Million USD 

Total Asset: 8.157 Billion USD 

Autoliv Inc. Pros

 Commitment and dedication to Sustainable Development: Autoliv, Inc., is committed to giving its best in terms of delivering its Corporate Social Responsibility (CSR) as it fosters and supports both social and environmental-oriented programs, and this is evident through the company’s policy that embraces social and environmental sustainability.   

Industrial Ranking: The company is ranked 289th on the Fortune 500 list indicating the company as one of the largest corporations in the United States. 

Sufficient and Adequate Industrial Experience: With over 70 years of accumulated industry experience, Autoliv, Inc., no doubt has sufficient experience and technical know-how and it’s dedicated to giving its auto customers seasoned and innovative products, and by extension, the rest of the world.   

Innovative and Industry’s Tech Products: Autoliv, Inc., track record is filled with several innovative and first-in auto industrial products which are launched by several top auto brands like Volvo Car, KIA Autos, BMW, Toyota, et cetera.   

Teamwork at the Workplace: Employees work at Autoliv, Inc., reveal the workplace is filled with great people and lively spirit to work with, and overall, they embrace teamwork spirit. 

Autoliv Inc. Cons

Bad Management: According to verified research on Glassdoor, most employees complained of Autoliv, Inc., has bad management overseeing the affairs of the entire corporation.   

Terrible Work/Life Balance: Similarly, some employees also complained about the company does not have a work/life balance system and this is a result of understaffing. 

Low Base Salary and Remuneration: Most employees also complained the company pays low as compared to other industrial counterparts.  

Slow-Paced Career Growth: Employees also reveal in their reviews that the company has a  relatively slow-paced career progression.  

Conclusion

Finally, in its entirety, Autoliv, Inc., is an amusing and intriguing case to study as a result of its long-shot years in the industry, its innovative milestones as well as its commitment to customer service. As seen in the above-detailed history that the company leverages its industrial insights and expertise to attain such a great feat and it’s still committed to doing the same so as to keep the company in its global recognition status. I hope your expectation highlighted in the introductory portion of this paper have been addressed. However, on the off chance that you are yet to completely absorb all that is drafted in this piece at once, I recommend that you review it over and over again until you are in sync with the entire information. 

20/09/’22 

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