October 15, 2024
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Company Strategies

Top Market Research Methods- Their PROS and CONS

Introduction Market research is a crucial part of any business, providing valuable insights into the preferences and actions of intended customers. There are a number of methods for conducting market research, each with its own advantages and disadvantages.  We’ll walk you through the five best methods of market research in this guide. Keep on reading […]

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Company Overview

NielsenIQ Overview. Everything You Need To Know

NielsenIQ is a global market research company that provides insights and analytics on consumer behavior. The company was founded in 1923 and is headquartered in New York City. NielsenIQ offers a range of products and services to help clients understand consumer trends and make more informed business decisions. One of NielsenIQ’s key services is consumer […]

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Company Overview

Schlesinger Group Overview

The Schlesinger Group is a market research and consulting firm that provides a range of services to clients in various industries. The company was founded in 1966 by Sarah Schlesinger and has since grown to become a leading provider of market research and consulting services. The Schlesinger Group offers a range of services including focus […]

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Company Overview

Eye Square Overview

Eye Square is a global consulting and market research firm that focuses on gaining insight into consumer trends and behavior. The business was established in Berlin, Germany, in 1999, and since then, it has established locations in Shanghai, New York, London, and London. Eye Square uses a combination of traditional and innovative research methodologies to […]

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